The Play Kits are an early learning system that supports families with developmental play essentials for children paired with resources for parents. Timed to early development windows, The Play Kits are delivered by subscription every 2-3 months for children aged 0-4+. The Play Kits are curated with expert-designed playthings, books, and a Play Guide for parents, with child development info and play ideas. Included with The Play Kits subscription is access to The Lovevery App–providing parents with week-by-week support, development guidance, free parenting courses for tricky topics like feeding and potty training, and activity ideas to make parenting easier.