For generations, our family business has dedicated itself to developing beautiful products that support the joyful experience of becoming a new parent. Our approach has never faltered – our products are safe and designed to make life simple, always striving to exceed standards and expectations. Our story began in the 70s with a mother passionate about only the best nursery bedding for her own precious little ones. We’ve evolved into a brand that combines parents’ feedback with global research, to build dream nursery spaces that are inspiring, beautiful & calm. Fuelled by delivering better sleep, we specialise in mattresses, cots and furniture. And we’re relentless in our commitment to safety, comfort, and distinctive quality. Our products are not only safe but are built well and work like a dream. It’s your time to enjoy the wonders of your baby. It’s our job to keep them safe. Follow Your Heart to BabyRest…

Celebrating 15 years of safe and sound sleep with ergoPouch! Sleep safety and comfort are non-negotiable for parents, and rightly so! For 15 years, ergoPouch has been at the forefront, helping your little ones drift into dreamland happily. Their mission? To make every bedtime safe and soothing. Why we love them: Safety first, always ergoPOUCH is all about creating safe sleep environments with their TOG-rated, ergonomically designed sleepwear. Each piece is crafted from organic, non-toxic fibres—perfect for sensitive skin! Designed for real families Whether it’s their iconic sleeping bags for newborns or the Sleep Onesie for toddlers on the go, their products cater to every stage of your little one’s growth. They’re practical, too, made with flexible fabrics that move with your child and are designed for easy nighttime changes. Empowering parents Over 1.5 million babies have enjoyed safer, better sleep thanks to egoPOUCH. Leading the charge with Australia’s most extensive TOG-rated range, ergoPouch is here to raise your bedtime confidence and knowledge.    View this post on Instagram   A post shared by Kiindred (@kiindred_official)

The a2 Milk Company was founded in New Zealand in 2000 by scientist Dr Corrie McLachlan and his business partner Howard Paterson on the knowledge that not all milk is the same. Since then we have worked alongside scientists from around the world to pioneer the scientific understanding of the unique benefits of A2-type protein. To this day our purpose remains the same, to pioneer the future of dairy for good - through the naturally occurring a2 Milk® difference. We operate across a broad range of categories, including Fresh Milk, and Early Nutrition.

**Thoughtful Nursery Design for Modern Parents** Kids Home Fashion crafts premium, eco-friendly nursery furniture that combines elegant aesthetics with practical functionality. Our signature ARMIA Collection features convertible systems that grow with your child—4-in-1 Cots and 3-in-1 Change Stations designed by parents who understand real challenges. Every piece includes thoughtful details like soft-close drawers, lockable castors, and built-in growth charts that make parenting easier while maintaining sophisticated style. Parents aren't just buying furniture—they're investing in adaptable solutions that evolve from newborn to toddler years, delivering exceptional value and peace of mind for modern Australian families.

Mother Natal is a family-owned Australian brand on a mission to raise the standard of care for women through every stage of the reproductive journey—from preconception through pregnancy, postpartum and beyond. Born from a gap we saw in both products and education, our goal is simple: to provide modern, evidence-based support that’s grounded in care, not overwhelm. Our flagship product, Complete Support, is a practitioner-formulated prenatal supplement made in Australia to pharmaceutical-grade standards, offering 29 key nutrients in bioavailable forms to meet real, evolving nutritional needs. Including 400 mcg of folic acid, methylated folate, choline, iodine, iron, and B6, it supports healthy foetal development, reduces the risk of neural tube defects, supports a healthy pregnancy, and helps ease nausea and fatigue. Every ingredient and dosage has been selected based on the latest clinical research, with a focus on bioavailable forms the body can actually use. Complete Support is TGA-listed, third-party tested, and manufactured in Australia to pharmaceutical-grade standards. It’s vegan-friendly, gentle on digestion, and thoughtfully packaged using sustainably sourced and recyclable materials wherever possible. But we’re more than what’s in the bottle. We’re building an ecosystem of care. Every product is backed by clinical research, every order gives back to maternal health causes, and this year we’re launching a free expert-led learning platform to help parents feel more informed, confident and supported. We choose progress over legacy. Transparency over trends. And quality over compromise. From sustainable, low-waste packaging to TGA-listed manufacturing and third-party testing, we hold ourselves to the highest standards, because women and their families deserve nothing less. We’re proud to be building something different. Something lasting. Something that honours both science and softness. Mother Natal is here to champion the health and confidence of the next generation, starting with the mothers who make it all possible.

At Play Planet Kids, we’re more than a soft play brand — we’re a purpose-led, family-owned business inspired by the journey of our daughter’s gross motor delay. Designed in collaboration with her physiotherapist, our Foam Climber Collection combines aesthetic design with functional support for developmental needs. Every piece is carefully considered to encourage open-ended play, improve coordination and balance, and support children of all abilities. As an Australian brand, we pride ourselves on creating unique, thoughtfully crafted products that blend seamlessly into the home — setting a new standard in both design and developmental support.

Jellybean Interiors is proud to be a homegrown Australian brand that blends joyful design, sustainable purpose, and heartfelt customer care into everything we do. Since launching in 2024, we’ve grown into one of Australia’s most-loved kids' furniture brands, with thousands of families across the country choosing Jellybean to be part of their everyday moments—playtime, mealtime, and memories in the making. What truly sets us apart isn’t just our signature recycled plastic furniture or viral five-time sell-out collections—it’s the connection we build with our community. From personal DMs to handwritten notes, we make every customer feel seen, supported, and valued. And the proof is in their words: “Even with a small hiccup in our order, the customer service was amazing.” “You rarely see this level of care anymore—Jellybean truly went above and beyond.” “There was a mistake in our delivery and they handled it with such kindness—I'm even more obsessed with the brand now.” We know we’re not perfect, but we always lead with honesty, generosity, and heart—and our customers consistently respond with loyalty and love. Why Jellybean Interiors is Australia’s Best Brand: • Customer-first, always: Mistakes happen—but our care, speed, and warmth turn first-time buyers into long-term fans • Sustainably Australian: Designed locally and made from 100% recycled, non-toxic plastic • Cult-followed collections: The Confetti Set has sold out five times with thousands of glowing reviews • Personalised experience: Founder-led and deeply engaged with our community • Consistently recommended: Families not only return—they tell their friends Jellybean Interiors is more than a product. It’s a promise—to create beautiful things for children, and to treat every family like part of ours.

Say goodbye to mealtime chaos and hello to stress-free cleanup! Our Tidy Tots Hero 30 Pack is the must-have solution for busy parents who want an easy, stress-free cleanup—wherever mealtime happens. Designed for perfectly for high chairs, these planet-friendly mess mats catch every spill, splatter, and crumb, so you can focus on enjoying the moment instead of cleaning up after it. When the meal’s over, simply gather, scrunch, toss, and go— literally cleanup in seconds! Made from recycled paper products to help reduce waste and promote sustainability, our mats make mealtimes effortless without the guilt. Whether you’re heading out for a coffee, visiting family, or tackling dinner at home, The Tidy Tots Hero 30 Pack ensures you're always ready for whatever mealtime throws your way. ✨ Stock up today—because once you start using them, you’ll never look back! Our mess mats are made from recycled paper pulp. This means the mats break down naturally over time, reducing waste and their impact on the environment.

Over 99% water plus lactobacillus to help with a healthy microbiome. A textured biodegradable wipe with over 99% pure water and added Lactobacillus, known to reduce skin inflammation and improve the skin’s barrier function. Just what you need to keep nappy rash at bay! These baby wipes are made with viscose so are 100% plastic free and will compost back into the earth in as little as 60 days. - 100% plastic free - Biodegradable and compostable - 0% alcohol, phenols, parabens, phthalates - Unique textured plant based cloth for a pure clean from head to toe - Fragrance free - Hypoallergenic, vegan, not tested on animals This convenient single pack of 70 wipes comes with a ‘one hand’ open lid and is a great inclusion in your hospital bag, for use out and about or on-the-go in your car or pram. Try these if you are looking for baby wipes that won’t irritate your little one’s soft, sensitive skin.

a2 Gentle Gold® Premium Toddler Milk Drink is based on our unique premium whey and casein protein blend, and is fortified with 16 essential vitamins and minerals to support normal growth and development. The milk used in a2 Gentle Gold® Premium toddler milk drink is from cows that have been specially selected to naturally produce milk with only A2-type beta-casein protein.

**Armia 3-in-1 Change Station: Redefining Australian Nursery Excellence** The Armia 3-in-1 Change Station revolutionizes nursery functionality by seamlessly combining a premium changing table, bath unit, and three-drawer storage system in one elegant piece. Designed for Australian families, it adapts from newborn to 8 years, featuring European soft-closing drawers for safety, robust castors for mobility between rooms, and premium non-toxic finishes. Available in 7 beautiful, trending colours, the ergonomically designed station reduces parent strain during daily care routines. This space-saving solution addresses real parenting challenges while maintaining luxurious aesthetics that grows with your family, representing the perfect fusion of practicality, safety, and sophisticated design.

Designed with love, inspired by our journey. Our Foam Stepping Stones are more than just playroom accessories — they were created to support our own daughter’s developmental needs. With the help of her physiotherapist, we carefully designed every dimension to maximise engagement, balance, and gross motor development for children of all abilities, especially those with delays. Each set includes five lightweight but durable stones made from high-density EPE foam that’s strong enough for jumping and climbing, yet soft and safe for everyday play. The outer covers are crafted from tear-resistant PU leather that’s easy to wipe clean (because we know messes happen). What makes this set extra special? We hand-drew our signature gingham pattern to bring a warm, personal touch to your space. Paired with our calming Camel, Sand, and White palette, the stones are designed to complement your home — so your child’s development can shine without compromising your style. From our family to yours, we hope this set brings as much joy and progress to your little one’s journey as it has to ours.

Ah, breastfeeding. Warm cuddles, bonding time with bub, and (reality check incoming) a world of dry skin and sore nipples. Thankfully, Medela has got you covered with their Organic Nipple Cream, which gives natural relief that is 100% safe for you and your baby. The Double Action™ of olive oil and calendula soothes and nourishes dry skin and sore nipples, with a lightweight texture that absorbs without residue. The best bit, your baby won’t even notice it’s there. There’s no need to remove it before feeding, making your late-night feeds a whole lot easier. This hydrating balm is free from nasties like fragrance, additives, alcohol, BHT, palm oil and GMO, so it’s a product your skin can trust. Plus, it’s multi-use so that your chapped lips and dry skin can find relief too. The handbag hero every breastfeeding mum needs. Give your girls some love with Medela’s Organic Nipple Cream. They deserve it. At a glance: Natural relief for sore nipples 🌼 Provides natural relief to breastfeeding mothers with sore nipples and dry skin, thanks to the nourishing and soothing Double Action™ of olive oil and calendula. 🌼 Cosmos Organic and Vegan certified, hypoallergenic and dermatologically tested 🌼 Nourishing and easy to use: a lightweight organic nipple cream that absorbs nicely without residue 🌼 Safe for your baby, no need to remove before breastfeeding. Food grade, your baby will not even notice it! 🌼 Made without fragrance, additives, alcohol, BHT, palm oil, and GMO 🌼 Multi-use: works great on chapped lips and dry or sensitive skin

The Jellybean Interiors Bucket Chair is a design-forward statement piece made just for kids—but loved by adults too. With its sculptural curves and soft, scoop-like seat, this chair adds instant charm to any space, from modern playrooms to breezy outdoor nooks. Made from durable, recycled plastic and finished with a satisfying textured surface, it’s lightweight enough for kids to move on their own, yet strong enough to seat grown-ups (yes, really). Whether it’s story time, snack time or sunshine on the deck, the Bucket Chair turns everyday moments into mini milestones. More than a pretty face, it's a seat designed to support independence and imagination—with zero tools or assembly required. Why it deserves the spotlight: • Eye-catching, ergonomic design that kids love • Made from 100% recycled, non-toxic plastic • Lightweight, weather-friendly & easy to clean • No flatpack, no fuss—ready to go straight from the box • Suits ages 18 months to 7 years (and beyond!) Stylish enough to blend into grown-up spaces. Fun enough to feel like it was made just for them.

A viral, five-time sell-out—and for good reason. The Confetti Table & Chair Set by Jellybean Interiors is redefining kids’ furniture in Australia. Thoughtfully designed to inspire imagination, independence, and joy, this best-selling set is crafted from 100% recycled plastic and made to last through years of play. With its smooth, rounded edges and vibrant speckled finish, each piece feels like a celebration. No tools or flatpacks—just a ready-to-go setup that parents and kids adore. Built to be used indoors or out, it's as practical as it is pretty. Born from a mum’s mission to bring beautiful, functional and eco-conscious design into the world of parenting, this table set has become a keepsake in hundreds of Aussie homes—creating spaces where little ones snack, draw, dream and grow. Why it stands out: • Eco-friendly: made from recycled plastic, fully recyclable • Safe & smart: ergonomic, sturdy, and mess-friendly • Kid-approved: the kind of furniture they actually want to use • Parent-loved: no assembly, no stress, just style and smiles • Uniquely joyful: no two sets are ever the same This is more than a table and chair set. It’s the heart of the playroom.

Lil’Kooee Natural Instinct Bottle (250ml) embodies a breakthrough in infant feeding, merging simplicity with the rigour of modern science. Designed for discerning parents, it delivers safety, durability, and peace of mind in a premium, long-lasting solution. Our narrow-neck bottles are precision-engineered from PA (polyamide), the highest standard in FDA-approved materials for infant feeding. PA offers superior structural integrity and optical clarity, whilst being 100% free from BPA, BPS, and other harmful chemicals. Unlike conventional PP (polypropylene) bottles, PA withstands temperatures exceeding 200°C, dramatically reducing the risk of microplastic shedding during heated sterilisation. Lil’Kooee redefines what parents can expect from a bottle - aesthetic, lightweight, non-breakable, high heat resistance, leak-proof and easy to clean. Lil’Kooee Natural Instinct Teat: Expertly designed and engineered in Brisbane, Australia, the Lil’Kooee Natural Instinct teat redefines infant feeding through precision, safety, and baby-focused innovation. At the heart of the design is our patent-pending Airsheild® Valve, a breakthrough in anti-colic technology. It guarantees 100% of airflow is redirected through the teat and back into the bottle, eliminating air ingestion and supporting calmer, more comfortable feeds. Its sealed, leak-proof design removes the need for PP plastic funnels or reliance on tight caps, ensuring precision flow. Our Natural Instinct teat is carefully shaped to mimic a natural latch, making bottle feeding feel intuitive and familiar for babies. Whether it is used for exclusive bottle feeding or as a complement to breastfeeding, the teat offers an instinctive connection with feeding.

The complete travel system designed to grow with your family.

The CuboAi Smart Baby Monitor 3 is an innovative, AI-powered baby monitor designed to ease parents’ worries about their baby’s safety, sleep and health, while capturing precious moments. Built for children ages 0-6 years old, it provides real-time alerts so parents can stay informed from anywhere, anytime. This latest generation takes baby monitoring to another level with 6x faster AI detection for covered faces and rollovers, ensuring quicker alerts when it matters most. The 2.5K QHD camera, the highest resolution on the market, delivers crystal clear video so you never miss a detail. Additionally, CuboAi introduces an industry-exclusive, accessory-free growth tracking feature that offers valuable insights into your baby’s development over time. Designed for ease of use and reliability, the sleek, bird-shaped design seamlessly blends into any nursery, combining modern aesthetics with powerful functionality. The CuboAi Smart Baby Monitor 3 is more than just a baby monitor, it’s a smart parenting companion to empower parents with the tools they need to ensure their baby’s safety and well-being.

Peas in a Pod Agency is a purpose-driven babysitting and nannying agency, dedicated to supporting families and empowering caregivers across Melbourne and Sydney. For over a decade, we’ve helped take the stress out of finding quality, trustworthy care - because we believe every child deserves to feel safe, and every parent deserves peace of mind. Whether it’s for a one-off date night, long-term nanny support, or care during travel or overnight stays, our mission is to make family life feel lighter, easier, and more connected. With a network of over 2,000 experienced sitters, families can request ad hoc babysitting through the Peas in a Pod app or submit a short/long-term request through our website. From there, our team personally matches them with candidates who align with their values, routines, and needs. At the heart of Peas in a Pod is a deep commitment to community. Most of our sitters come through word-of-mouth referrals, creating a close-knit, highly trusted network. Every sitter is personally interviewed and vetted by a member of our team, and must hold a valid First Aid certificate, Working With Children Check, and two 5-star childcare references. We exist to provide more than just care. We offer connection, confidence, and calm to both families and caregivers. Our purpose is to uplift carers, lighten the load for parents, and build a strong, reliable village around every household. Peas in a Pod is more than a service. It’s a trusted community and a purpose-led movement helping families thrive.

The Elle TENS Plus is an award-winning 3-in-1 maternity TENS machine, designed to support mums from early labour to postpartum recovery. With three powerful modes—Maternity, General Pain Relief, and Pelvic Floor Stimulation—it offers natural, drug-free pain relief exactly when and where you need it. A trusted favourite among midwives and mums, the Elle TENS Plus is an essential addition to your birthing kit, helping you feel empowered, supported, and in control every step of the way.

Play Planet Kids was born from a deeply personal purpose — to support our daughter through her gross motor delay. What began as a family’s search for play-based solutions has grown into a brand trusted by parents, therapists, and educators across Australia. Our Foam Climber Collection is designed in collaboration with a paediatric physiotherapist to ensure every curve and dimension promotes development, confidence, and creativity. We believe in purposeful play that meets children where they’re at — and our products reflect that commitment, blending therapeutic value with timeless design to support little ones of all abilities.

Our adaptive one-piece is thoughtfully designed to accommodate the varying positioning of gastrostomy tubes in children, recognising that each child's needs are unique. Our garments feature a strategically positioned abdominal access opening that ensures seamless access for gastrostomy feeding without compromising comfort or mobility. The flexible design allows for easy adjustment and positioning, making it suitable for every individual body type. This adaptability ensures that regardless of where the PEG tube is located, your child can enjoy a secure and comfortable fit, empowering them to engage fully in their daily activities. Our commitment to inclusivity means that every child, regardless of their specific medical needs, can feel confident in our clothing. Made from soft, breathable, 100% cotton, these clothes are gentle on sensitive skin and offer a relaxed fit that accommodates medical devices.

At CPR Kids, our purpose is simple but powerful: to empower parents and carers with the skills and confidence to act in an emergency. Our signature 3-hour face-to-face classes are run by paediatric nurses and explicitly designed for families and carers. We teach evidence-based baby and child CPR and first aid in a way that's practical, engaging, and supportive. From choking to fever, head injuries to drowning prevention, our classes cover the situations that worry parents most - and give them the tools to respond with confidence, not panic. More than just a class, this is peace of mind, confidence and preparedness to act when little ones need it. What sets us apart? For every family who attends, CPR Kids helps provide life-saving education to vulnerable communities through our social enterprise model. When parents learn with us, they’re not just protecting their child; they’re helping protect others, too.

Jellybean Interiors – Where Play Meets Purpose Jellybean Interiors is a purpose-led brand redefining what children’s furniture can be—joyful, accessible, and made with intention. Founded by mum and creative Sarah Megara, Jellybean was born from a simple but powerful idea: to give families access to beautiful, functional furniture that feels special—without the luxury price tag. After struggling to find an affordable table and chair set for her daughter, Sarah launched Jellybean Interiors to bridge the gap between design and everyday parenting. At its core, Jellybean is about more than furniture. It’s about creating spaces that feel calm, colourful, and safe. Every piece is crafted from recycled plastic, made to last, and designed with sensory-friendly features—supporting not only little people but the grown-ups raising them. Beyond the products, Jellybean is a brand built on community, empathy, and inclusivity. It’s a small business with big heart, deeply connected to its customers, and grounded in values that matter: sustainability, emotional wellbeing, and celebrating childhood in all its colourful chaos. What makes Jellybean Interiors a purpose-led brand: • Sustainable design: All products are made from recycled, non-toxic plastic • Emotionally driven: Designed to create calm, joyful spaces for children and their carers • Accessibly priced: Making high-quality, design-led furniture attainable for more families • Community-first: Founder-led and customer-connected—every order packed with care • Neurodivergence-informed: Created with lived experience, celebrating difference through design Jellybean Interiors isn’t just building furniture—it’s creating spaces where children feel seen, parents feel supported, and purpose is felt in every piece.

BBOBBIE is an Australian unisex lifestyle brand for kids - minimal by nature, timeless by design. We make elevated everyday staples with a quiet sense of cool, designed to celebrate individuality, creativity and play. Just pieces that are made to be worn, loved and passed on. We produce consciously working with certified suppliers in China who share our values (BSCI, GOTS, GRS, OEKO-TEX, ISO9001). Our apparel is crafted using organic or recycled fibres wherever possible and our swimwear is made from OEKO-TEX certified recycled materials - gentle on little bodies and the planet. One of our most loved pieces, our Mud, Mum & Monster Trucks tee, has sold out multiple times since launching in a single colour-way. By popular demand, it’s back this month in two new colour-ways. As a small emerging brand, we’re committed to doing things right - thoughtfully, slowly and with purpose. With early support from like-minded stockists around the world, our collections are now proudly stocked in stores across New Zealand, Japan, the USA, Kuwait and Canada. We’re just getting started - and we’re excited for what’s to come.

Play Planet Kids is one of Australia’s most exciting emerging brands — built from the ground up by a family determined to turn their daughter’s gross motor challenges into a story of empowerment and play. Our Foam Climber Collection is thoughtfully designed with input from a paediatric physiotherapist, offering a unique combination of therapeutic support and modern aesthetics. As a brand to watch, we’re redefining what children’s play equipment can look and feel like — creating products that are as beautiful as they are beneficial. With a fast-growing community and a clear purpose at our core, we’re proud to be leading the way in meaningful, design-led play.

Born from a mother’s need for safe, reliable solutions for her own daughter’s sensitive skin, BEETL was created to bring doctor-formulated, herbalist-backed care to the next generation. What started in a home kitchen is now trusted by thousands of families across Aotearoa and Australia. About BEETL Skincare: BEETL is a fast-growing New Zealand skincare brand for babies and children, founded by a mum who wanted better. With roots in intergenerational knowledge - her mother is a doctor and herbalist -BEETL combines science, nature, and care to create products that genuinely work. Each product is made locally with thoughtfully selected natural ingredients and is designed to look as beautiful as it feels. In just a short time, BEETL has grown from a grassroots brand to one stocked by leading retailers across New Zealand and Australia, with a loyal community of parents who love the results and the story behind it. From our cult-favourite Baby Balm to our signature Baby Cream, BEETL is proudly paving the way in natural, parent-led skincare.

Jellybean Interiors is a proudly Australian, female-founded brand bringing joy, style, and sustainability to children’s spaces across the country. Founded in 2023 by Sarah Megara, the brand was created with one clear mission: to make beautiful, well-made kids’ furniture more accessible to families who want the best for their children—without the premium price tag. Sarah’s inspiration came from her own experience as a new mum, trying to create a space for her daughter that felt special, safe, and fun—without compromising on design or blowing the budget. What started with one thoughtfully chosen product has quickly evolved into a cult-loved collection, with the signature Confetti Table & Chair Set selling out five times and capturing the hearts of families nationwide. Every piece in the Jellybean range is made from recycled plastic and designed to last through years of play. With rounded edges, unique flecked colours, and a wipe-clean finish, it’s furniture that truly meets the needs of real life with kids—while still feeling special. Why Jellybean Interiors is a standout emerging brand: • Purpose-led: Built to make good design feel attainable for more families • Sustainable: Made from 100% recycled, non-toxic plastic • Beautifully designed: Vibrant, playful, and made to spark joy • Founder-led: Personal connection and care in every order • Rapid growth: Viral, five-time sell-out success in under two years Jellybean Interiors blends function, emotion and design in a way that resonates deeply with modern parents. It’s a brand built on heart, purpose and the belief that every child deserves a space to dream, play and belong.

Noochy makes wholesome, homely and healthy frozen meals for kids and families. Snap-frozen to lock in flavour and nutrition, our meals are made with real ingredients, no nasties, and come ready in minutes. Noochy is the go-to solution for busy families craving connection, not kitchen chaos. From Butter Chicken with rice to hidden-veggie pasta, there's no prep, no mess, just Ding! Dinner’s done.

Bubs and Boobs Co is a natural skincare label for breastfeeding mothers and their bubs, determined to arm parents with genuinely powerful products that will save them during the difficulties of pregnancy and the eye-opening fourth trimester. Our signature all-natural and vegan products, Boob Balm and Bub Balm, are the strongest on the market, harnessing the power of Manuka Oil to make them everything you need them to be, and more than what competitors offer, for when things go wrong. Manuka Oil is 1000 times stronger than Manuka honey and is pain relieving, fast healing, anti-fungal, anti-bacterial and intensely moisturising. The anti-fungal and anti-bacterial element of our products is truly unique in the market, offering mums and babies protection from the natural fungus and bacteria that live on the body, which capitalise on broken skin and can cause Thrush and Mastitis. Used alongside other powerfully medicinal natural ingredients, like Tamanu Oil, Kanuku Oil and Marsh Mallow, there is nothing fluffy in our products to fatten them out. The pain and damage breastfeeding can cause a mother is something we have personal experience with, and was the catalyst for our business. Co-founder, Celeste Faltyn, has over 15 years experience developing natural medicinal skincare, and when she heard of Pippa Oostergetel’s traumatic and painful breastfeeding journey, she knew she could have created a product to help her through it. Together they have teamed up to create truly innovative products in the breastfeeding and baby rash space, using superhero ingredients that make a huge difference, without the need for chemicals. They do all this while remaining emphatic about keeping the motherhood journey real; refusing to sugar-coat the experience and contribute to the misconception that woman are designed to coast through the process and if difficulties arise it is only due to their own failings. All our products are 100% Australian made, vegan, and using locally sourced ingredients, with the exception of our hero, Manuka Oil, which comes direct from the Manuka Tea Trees in New Zealand.

Len Swim is a purpose-led, emerging brand redefining children's swimwear with innovation, inclusion, and impact. Our hero product, the Snap-Change Swimsuit, is designed to solve a real parenting pain point — making nappy and toilet changes quick and stress-free with discreet snaps. We’re not just rethinking function — we’re reimagining style & safety. Our range is consciously designed in bright and easy to see pieces, as well as inclusive, with gender-neutral styles, sensory-considerate pieces, and divergent styles that let all kids feel comfortable and confident. We proudly support the Starlight Children’s Foundation, donating a portion of our profits monthly to help brighten the lives of seriously ill children. The range includes one piece snap change swimwear, rash suits, and rash sets. All sensory friendly, all inclusive. Crafted from sustainable, recycled materials and built to last, Len Swim isn’t just swimwear. It’s swimwear with heart — made for families, with real life in mind. This is only the beginning!

A high-tech mattress that evolves to create the perfect sleep environment for your newborn to four year old child. BabyRest DuoCore™ Cot Mattress Safer sleep from day one, support that grows with your child. The BabyRest DuoCore™ is Australia’s highest certified cot mattress, carefully designed to support your baby from day one to their first bed. With a unique dual-sided firmness core, DuoCore™ provides the optimal level of comfort and support at every stage, from newborn to toddler - simply flip the mattress over as your child grows. What sets DuoCore™ apart is its uncompromising commitment to safety. It meets and exceeds Australia’s strictest standards for firmness and CO₂ rebreathing, giving parents true peace of mind. Ventilated materials ensure optimal airflow, freshness and temperature regulation, while the natural bamboo cover offers soft, breathable, and hygienic benefits. Lightweight for easy sheet changes and backed by a 5-year warranty, DuoCore™ combines innovation, comfort, and everyday practicality - making it a trusted choice for families and recognised experts alike. Trusted by CHOICE® since 2020.

Tonies® has redefined audio entertainment for children with the Toniebox. An innovative, screen-free experience that ignites imagination and creativity in young minds. The Toniebox is a unique audio system that uses interactive figures, called Tonies, that are available in a wide range of beloved characters from movies, stories and music, to bring stories, songs, and educational content to life. This product stands out with its innovative and simple design that encourages children to engage with stories while developing essential skills like listening, concentration and independent play. With no screens and no complicated technology, the Toniebox is a calm, focused way for children to engage with content, whether it’s on the go, at bedtime, or during playtime. Tonies® continues to push the boundaries of innovative, screen-free play and educational products, making it a standout in the children’s entertainment and developmental space.

Our premium kids bed, the teddy junior LUX, is the perfect kid's mattress with some new extra features, that’ll have your child sleeping soundly through the night. Available as a single, king single and double mattress. Inside the teddy junior LUX mattress, you’ll find our signature sustainable Bamboo Charcoal infused memory foam NATURFLEX™ and ZoneScape™. This powerful combination provides a softer and more contouring mattress that offers even more comfort and support for your child’s growing body. Designed especially for kids, the teddy junior LUX was created to instil a sense of confidence in your child on their journey to sleeping independently. From bed wetting accidents to weight changing as they get bigger, the machine washable cover and double sided sleep surface not only support better sleep, but also a more empowered and confident child.

**Armia 3-in-1 Change Station: Revolutionary Nursery Innovation** The Armia 3-in-1 Change Station represents breakthrough innovation in nursery furniture, uniquely integrating three essential functions—changing table, bath unit, and storage—into one adaptive solution. This pioneering design eliminates the need for multiple furniture pieces while evolving with your child from newborn to 8 years. Featuring European soft-closing drawer technology, ergonomic parent-friendly design, and mobile castors for seamless room transitions, it redefines nursery efficiency. Available in 7 contemporary colours with premium non-toxic finishes, this innovative station addresses modern parenting challenges through intelligent design. It's not just furniture—it's a complete childcare ecosystem that transforms how families approach nursery planning and daily routines.

Simplify your family's outdoor protection with AussieZinc's game-changing 2-in-1 Mozzie Repellent Sunscreen - the innovative solution that guards against both UV rays and biting insects with 100% natural, vegan and organic ingredients. No more juggling multiple products for bush kindy, beach days, camping trips, or backyard adventures. Combining our signature lightweight SPF50+ mineral sunscreen featuring 25% non-nano zinc oxide with organic citronella oil and vanillin to effectively repel mosquitoes, midges, and sandflies, this reef-safe formula contains no harsh chemicals and won't enter the bloodstream. Parents no longer need to layer multiple products on their children's skin - this TGA registered and FDA approved formula delivers comprehensive mineral SPF50+ protection with natural insect repellent in one effective, safe solution that works for the whole family!

Our adaptive one-piece is thoughtfully designed to accommodate the varying positioning of gastrostomy tubes in children, recognising that each child's needs are unique. Our garments feature a strategically positioned abdominal access opening that ensures seamless access for gastrostomy feeding without compromising comfort or mobility. The flexible design allows for easy adjustment and positioning, making it suitable for every individual body type. This adaptability ensures that regardless of where the PEG tube is located, your child can enjoy a secure and comfortable fit, empowering them to engage fully in their daily activities. Our commitment to inclusivity means that every child, regardless of their specific medical needs, can feel confident in our clothing. Made from soft, breathable, 100% cotton, these clothes are gentle on sensitive skin and offer a relaxed fit that accommodates medical devices.

Formi Footstool: Instantly improves your posture and comfort — whether you breastfeed, bottle-feed or both. Feeding a baby is a full-body experience - and often, a physically demanding one. The Formi Footstool is a design-led innovation that redefines feeding support for modern parents. Engineered to improve posture and comfort during breastfeeding, bottle-feeding or both, Formi is the first product of its kind to blend expert-backed function with minimalist form. Created with physiotherapists, lactation consultants and leading Australian designers, Formi lifts your feet to align your hips and spine, reduces tension in your back, neck and shoulders, and helps bring your baby closer to encourage calm, connected feeds. The gently curved base supports micro-movements and rocking to boost circulation and comfort, while its compact design works with almost any chair - no straps, buckles or setup required. Durable, hygienic and fabric-free, the stool is crafted from high-density PUR foam with a soft, matte finish that’s water-resistant and wipe-clean. Beautiful enough to live in any room - and smart enough to support real, everyday parenting needs — Formi is expert-informed and parent-approved, designed to make every feed feel better. Why it’s innovative: • First product to prioritise parent posture during all feeding styles • Created with health professionals and designers for optimal form and function • Works with any chair and moves with you - no setup required • Encourages instinctive feeding positions and better latch • Beautiful, minimalist design that feels at home anywhere - even beyond the baby years Formi proves that practical parenting tools can be elegant, ergonomic - and game-changing. It's feeding support that's pretty... smart.

A range of ultra-soft onesies that have to be felt to be believed! Specially designed from lived experience for babies and toddlers with sensitive skin – especially for little ones with eczema or sensory needs. The material is ultra-soft, breathable, hypoallergenic, with thermoregulation in mind to maintain skin temperature at a range that avoids triggering skin inflammation in eczema and atopic conditions. Additional design elements have been specifically built to minimise irritation including built-in mittens (made from pure mulberry silk) to break the itch-scratch cycle and to prevent the little Houdini\\\'s from removing them during sleep, while fold-over ultra-soft foot cuffs keep tiny toes comfortable in any weather. Finished with micro-stitching, a tag-free neckline (to further minimise irritation) and hidden 3-way zippers for easy, fuss-free changes among other carefully considered inclusions. Honey & Stitch has been prototyping for two and half years to come up with clothing that will help other families like our own living with eczema and other atopic conditions. Did we mention the material is ultra-soft? The only side effect is you won\\\'t want to put the little tuckers down they feel so cuddly in these onesies! Features: • Perfect for sleep and play • Ultra-soft OEKO-TEX® certified organic bamboo • Adjustable mulberry silk mitten sleeves to reduce scratching • Adjustable bamboo foot cuffs • 3-way zipper with zip guard • No inside labels for comfort • Tested by eczema-prone children • Ethically made • Designed in Australia

Introducing what we believe is 'world first'! Kids weighted blanket made from bamboo fibre, bead-free, designed for little kids. Thanks to bamboo fibre's breathability and naturally hypoallergenic, antimicrobial and antibacterial properties, bamboo weighted blanket is like a gentler, more cooling hug, keeping your little ones comfy (and sleepy) all night long. Perfect choice for little ones that sleeps hot or with sensitive skins What's more, it is also a moisture-wicking fibre, meaning it has the ability to pull moisture away from the skin, making it especially good for skin prone to heat rash and allergies. All our weighted blankets are crafted with an innovative knitting technique that guarantees an even weight distribution throughout the blanket, without any beads or fillings and are machine washable, making care and maintenance a breeze. Bamboo Weighted Blanket Collection comes in 2 weights and a total of 4 colours, a colour to suit every mood. This product conforms to Standard100 certified by OEKO-TEX®. ⭐ The ideal weight for a weighted blanket is around 10% of the body weight. When used on a child, please ensure they are comfortable lifting the blanket at all times.

For breastfeeding mothers with painful damaged nipples, the advice for healing has always been the same—use lanolin. It’s what our mothers used, it’s what our mother’s mothers used. Lanolin is derived from sheep wool grease and has been used for 8000 years. 8000 YEARS and the nipple balm space has not moved on. While the use of sticky wool fat hasn’t progressed, what has is science and research. We can do better than ancient remedies, and at Bubs and Boobs Co we know personally how traumatic and painful the breastfeeding experience can be, and how lanolin should be left in the past. Our Boob Balm is the next step in healing and pain-relieving nipple damage, as we harness the incredible power of Manuka Oil. Would you believe it, it’s actually proven to be 1000 times stronger than the well-known Manuka honey. Direct from the source of the Manuka Tea Tree, and therefore completely honey-free, Manuka Oil is a highly potent anti-inflammatory with anti-fungal and anti-bacterial properties. β-triketones, such as flavesone, leptospermone, and a-pinene, are the source of Manuka Oil’s power, killing up to 99.9% of microorganisms, including the fungus Candida albicans which causes Thrush and the bacteria Staphylococcus aureus which can cause mastitis infections when it infiltrates cracked nipples. These triketones are also highly anti-inflammatory, causing the nerves in the area to become less inflamed resulting in fewer pain signals being sent to the brain and create a soothing, numbing effect. And with the swelling and redness of inflammation highly reduced, the body is then able to heal itself, sped along significantly by some of our other revolutionary healing ingredients, such as Tamanu Oil, which promotes the production of collagen, knitting the skin back together and helping prevent scarring. Add in the intensely moisturising properties of the marsh mallow plant, and we believe we have created the strongest, fastest healing, pleasant to use, pain relieving nipple balm on the market, all while being 100% natural, vegan and Australian made. Don’t believe us? Read some of our reviews from real mums. Kelly S – Saved my boobs I struggled for 4 weeks pumping and trying to breastfeed with extreme pain with my first child. I’m talking 16/10 pain each time my baby tried to latch. In between feeds, I was rotating ice packs due to the throbbing pain. After the first application of this balm…. NO PAIN. Hallelujah!! Thank you so much for creating this balm. It saved my breastfeeding journey and my sanity postpartum.” Cros – Cannot recommend enough “I was having toe curling pain while my baby and I were learning to feed. This led to anxiety every time feeding would come around, and eventually mastitis. I tried expensive probiotics, silverettes, lanolin balms, ice packs and pain relief but nothing worked. Within 2 days of using boob balm, the pain hadn’t gone entirely but I was able to feed without crying and without stress! I’ve continued using it (it also cleared up a rash on my hand almost instantly) and I genuinely think it’s saved my breastfeeding journey. Cannot recommend enough!” Francesca – Thank you!!! “I don’t usually write reviews but I had to for your product! My little one is 11 weeks old and I have been in agony with every single feed. I’ve cried every time and wanted to give up everyday. I’ve been using your boob balm for 2 days and there are no more tears and breastfeeding is actually becoming enjoyable and a lovely bonding experience. Thank you so much for creating this miracle in a tub and saving my breastfeeding journey.” Georgina – Miracle worker! “Breastfeeding my 14mo with zero issues until a recent cracked nipple (thanks teeth). After a month of agony I tried this, 3 days and it felt better, 5 and it was completely healed. Don’t waste your time or money on anything else!”

At the heart of our brand is a simple mission: to make life easier (and more joyful) for parents and their little adventurers. Our Snap-Change Swimsuit is reimagining baby and toddler swimwear with the real needs of real families in mind. What makes it innovative? Traditional swimsuits can turn every beach day or swim lesson into a struggle. Our Snap-Change design features discreet, low-profile hidden snaps that allow parents to change nappies & assist with toilet time without fully undressing their child in a sun safe setting. It is completely inclusive catering to hip dysplasia, sensory issues and physical disabilities by keeping ALL children sun safe and having access to swimwear that fits. We provide a safer way to change wet & little developing bodies. No more wet swimsuit battles, toilet tantrums, or awkward changes by the pool. Key Benefits: Quick & mess-free changes with cleverly placed snaps — even when wet. UPF50+ OKEO TEX sun protection with long sleeves and higher than average neckline coverage. Sensory-friendly: No internal tags, wider leg and wider sleeves to reduce irritation. Made for independence: Rear zipper with protective guard can be reversed for older kids learning to dress themselves. Sustainable luxury: Crafted from chemical free buttery-soft recycled fabric made from post-consumer plastic bottles Designed to last: Chlorine-resistant and double-lined for warmth & durability Available from newborn to 7 years, our Snap-Change Swimsuit empowers children to explore confidently — and gives parents the freedom to enjoy the moment. It\\\'s swimwear: but better…

The CuboAi Smart Baby Monitor 3 is designed to give parents practical, intelligent tools that support their baby’s safety, sleep, and health. Its upgraded AI technology detects rollovers, covered faces, and other key moments up to six times faster than before, so parents get alerts the moment they’re needed. CuboAi goes beyond watching, it helps parents understand what’s happening and why. From sleep tracking to three full days of video playback, it offers a clearer picture of a baby’s rest and routines, making it easier to spot patterns and support better sleep. And when it comes to healthy growth, the baby monitor offers something new: tracking height measurements without wearables or extra devices. Just place the monitor, and it does the rest, quietly and accurately in the background. It’s a baby monitor built to do more, so parents can feel more in control, more connected, and better supported every step of the way.

A change for good At tooshies, we create nappy changing products with less environmental impact than the traditional alternatives wherever possible. All our products are made with love and designed with the baby and the reality of parenthood in mind. So, you can feel comfortable with the choices you make for your family. Happy Baby Happy Planet. Organic & Plant-based Ingredients Our nappies contain bamboo, the world’s most sustainable plant. Our wipes are made from 100% cellulose, have no poly plastic binders and are 100% biodegradable and compostable in as little as 60 days. Vegan & Cruelty Free Our ingredients are plant-based wherever possible. We ensure all ingredients sourced for each of our products are never tested on animals. Committed to quality products that work for parents and babies, we only ever test our products on interested and volunteering parents. Commitment to Less Plastic We swap out plastic and crude-oil based materials with more sustainable alternatives wherever possible and are committed to innovation in this space. We are working with companies to discover new technology that will, over time increase our biodegradability.