For the last 10 years, Kiindred has been helping Aussie families to parent with confidence.
We’re the 2am phone-a-friend and the reassuring calm in the chaos.
Our expert advice meets real-life parenting that speaks your language – all delivered through our site, social media and app.
Kiindred has developed a signature style and voice that’s unique to the space. We’re for the modern parent of all shapes and sizes, the Insta and TikTok generation, and all walks of life.
We know… choosing the right products for your baby or toddler can feel overwhelming. We've been there too, scrolling late at night, wondering what actually works.
That’s why we created the Kiindred Baby & Toddler Awards.
We're combining the knowledge of our expert judging panel with the real-life experience of Aussie parents to spotlight the very best baby and toddler products in the country.
When a product earns one of these badges, you’ll know it’s been endorsed by professionals and parents - so you can feel confident it’s worth your time (and money).
Two awards are up for grabs in each category:
Chosen by a panel of Kiin Experts across various parenting disciplines, using clear judging criteria.
About the ExpertsVoted by real parents using their real world experiences and recommendations.
Meet the Parents
We need your help to crown the Parent’s Choice winners. All you have to do is vote for the products you genuinely love and use - the ones that got you through the tough days and made life just that little bit easier.
Vote in as many categories as you like
Each vote = 1 entry into our major prize draw
Share your personal Tot 10 list (your top 10 fave products) to your socials = 10 bonus entries
The more you vote and share, the more chances you have to win.
One lucky winner will score a cash prize of $5,000. Because hey, we want you to decide how you spoil yourself!
It’s our way of saying thanks - and making your next family memory that little bit more magical.
Experts are part of our DNA here at Kiindred. From our first app over 10 years ago through to today, we work with some of Australia’s most respected and credible experts across multiple disciplines.
For most of us, having and raising a baby is all new territory, and we want to make sure we get it right. So we lean on experts like doctors, midwives and dieticians heavily for peace of mind that we’re getting it right.A panel of these same experts will judge Australia’s best Baby and Toddler products in the Kiindred Expert’s Choice award.
Mothercraft Nurse
Clinical Psychologist
Endorsed Midwife
Paediatric Dietitian
Occupational Therapist
Vote for your favourite Baby & Toddler brands and automatically enter the draw to win a cash prize of $5,000!
Vote Now
To enter the $5,000 Cash Prize, vote for at least one product or service.
You can get an extra into the $5,000 Cash Prize for every extra vote.
Once you’ve finished voting, share your Top 5 votes on social by downloading the social asset and tagging Kiindred + the Brands on the image and in the caption.
Vote for your favourite Baby & Toddler brands and automatically enter the draw to win a cash prize of $5,000!
Vote Now
To enter the $5,000 Cash Prize, vote for at least one product or service.
You can get an extra into the $5,000 Cash Prize for every extra vote.
Once you’ve finished voting, share your Top 5 votes on social by downloading the social asset and tagging Kiindred + the Brands on the image and in the caption.
Display up to five products on your Instagram story. The more categories you vote for, the more chances you have of winning.
