Entering the Kiindred Awards

Here's how your brand can enter the 2026 Kiindred Baby and Toddler Awards.

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How it works

Brands in the Baby & Toddler space are invited to nominate their products for both the Expert’s Choice, and Parent’s Choice awards in a diverse range of categories.

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Step 1 - Nomination

Brands nominate their products in categories across a variety of Baby and Toddler specific categories. They upload product details for the consumer voting site and complete the nomination form for the experts.

Step 2 - Voting

Consumer Voting opens and Aussie parents are asked to vote for their favourite products and brands in the Parent’s Choice Award for their shot at a major prize.

Step 3 - Event

Kiin Creators, Experts, and Influencers are invited to attend Kiindred LIVE: Baby & Todder Awards Launch. Parents and Experts can experience brands IRL to help inform their votes + generate content.

Step 4 - Judging

The Kiindred Experts are invited to place their votes in the Expert’s Choice award, and provide valuable product feedback. Judging is based on info provided on nomination form/ at in Kiindred LIVE event (optional).

Step 5 - Winners Announced

Consumer and Expert Votes are tallied and winning brands are announced!

What happens... and when?

Awards Nominations Open

6 March

Brand nominations live on the Kiindred Awards Site.

Awards Nominations Closes

13 April

Last uploads extended to 13 April due to Easter holidays.

Consumer Voting

4 May

Parents Choice Voting and competition phase opens on Awards site.

Kiindred LIVE Event

19 May

Kiindred LIVE Event with Creators, Influencers & Experts.

Voting Closes

5 June

Voting Closes and votes tallied.

Winner Announcements

15 June

Winners announced on site, in Trade Press and on socials.

What next?

nominate
1

Check out the categories page and choose how many nominations you would like, along with a package or add-ons from the packages page.

2

Sign up for an account to purchase your package and entries.

3

Once you've claimed your brand and checked out, we'll be in touch with next steps to upload your nomination. It's all super simple from there!

Still have questions?

Feel free to send us a message! We’re here to help.