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Entry Fees & Award Packages

Have a baby or toddler product? We probably have a category for that! We have covered all bases to ensure everyone gets an opportunity to enter.

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How to Nominate

Brands can self-nominate across a variety of purpose-built categories.
Simply decide how many categories they'd like to enter and then choose:

Add your entry

Nominate and pay only for individual entries for the selected category.

Choose your add-ons

Nominate with ongoing benefits and discounts with 3 included entries

Choose from a selection of categories

Discover Categories

Single Entry

$500

  • Inclusion in relevant category voting pages
  • Inclusion in the relevant category 'Best of' guide for 2025
  • Chance to win both Expert's Choice and Parent's Choice Awards in your nominated category

Get 20% off for 5+ nominations, and then a further 25% off for 10+ nominations

Package it instead...

Premium Partners can supercharge their Kiindred Awards experience with one of two options. These offer additional entries and generate noise for your product at consumer voting time. They offer content and inclusions at discounted rates with exposure that lasts a whole year.

Aussie Founders

$1,000

Single Entry* Benefits PLUS:

  • 2 x Nominations
  • 1 x Competition across Kiindred
  • 1 x Social story to promote 
your brand/s across the Kiindred network
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Premium Bundle

$3,000

Single Entry* Benefits PLUS:

  • 5 x nominations
  • 1 x Competition across Kiindred
  • 1 x Social Post + multuple Stories to promote 
your brand/s across the Kiindred network
  • 1 x Marketing pack that you can use to promote your awards
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Add-ons

Want additional content to promote your entry or use in the future across other campaigns? Get premium content add-ons to build your brand.

Marketing Pack

$200

Inclusions

  • Social, web and eDM asset pack

Product review

$2,500

Inclusions

  • Video & written review that runs across Kiindred’s network

Behind the Brand
Video

$2,500

Inclusions

  • Behind the Brand video (done via podcast style chat) that runs across Kiindred’s network

Creator Product
Video

$1,000

Inclusions

  • Kiin Creators video (shot by creator, edited by Kiindred) and run across the Kiindred network

Expert Content

$5,500

Inclusions

  • Kiin Experts video & content editorial (Q&A style) to run across the Kiindred network

Product sampling + written review

$2,000

Inclusions

  • 10 x samples and reviews provided by the Kiin Creators network

Seasonal add-ons

Sales and campaigns coming up? Check out these seasonal content add-ons to help boost your sales.

Black Friday/ Cyber Sales Driver

$2,500

Inclusions

  • 1 x Brand Feature in Kiindred's 'Top Sales' Guide Editorial
  • 1 x Special offer in Kiindred Sales composite eDM
  • 1 x Kiindred Social Post/Story featuring your brand with Special Offer
  • 1 x Product or brand included in major prize in Kiindred's Black Friday / Cyber Sales Driver promotion

Santa’s Sack

$3,000

Inclusions

  • 1 x Brand Feature in Kiindred's Christmas Guide Editorial (e.g. Best Gifts for Toddlers)
  • 1 x Special offer in Kiindred composite eDM rounding up delivery cut-off dates, etc.
  • 1 x Kiindred Social Post/Story featuring your brand with special offer and delivery cut-offs
  • 1 x Product or brand included in major prize in Kiindred's Major Christmas promotion
  • 1 x Product donated to Children's Charity and featured in our round-up

Back to school

$3,000

Inclusions

  • 1 x Brand Feature in Kiindred's Back to School Guide Editorial
  • 1 x Special offer in Kiindred composite eDM rounding up back-to-school must-haves
  • 1 x Kiindred Social Post featuring your brand with back-to-school offer
  • 1 x Emmy Editor Video Review on social of your product and how it works

Summer Daze

$3,000

Inclusions

  • 1 x Brand Feature in Kiindred's Summer School Holiday Survival Editorials
  • 1 x Special offer in Kiindred composite eDM rounding up summer must-have products
  • 1 x Kiindred Social Post featuring your brand with summer holiday offer
  • 1 x Creator Review of your product

Want to know more about the awards?

Gain brand recognition, exposure, and credibility among Aussie parents.

Get started Learn more

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